Archive for the ‘Web Analytics’ Category

Google’s Matt Cutts announced on Twitter that they have released version 4.0 of the Google Panda algorithm.

Google’s Panda algorithm is designed to prevent sites with poor quality content from working their way into Google’s top search results. (more…)

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Insert the Analytics tracking image to your outgoing email message. When the recipient opens the message, the image file will download on their computer and the “visit” will be logged (video demo) in your Analytics. And since Google Analytics supports real-time reporting, you’ll see instant activity in the Analytics dashboard when an email is opened or read. (more…)

The role of social media in driving up traffic to websites is vital. The latest internet traffic analysis says that the percentage of traffic from social media is around 33% when compared to traffic from search. So if the number of unique visitors per month to a site is 100,000, the number they are getting from social networks is 33,000. (more…)

How do I contact the owner of a website? Where is a particular website hosted? What other websites are hosted on that same server ? Is the site using WordPress or the Drupal platform? What ad networks are they using to monetize a site? Is the site accessible from China? (more…)

Simple ways to increase your website Traffic

1. Search Engine Optimization (SEO)

Start an SEO campaign to promote your website in the Organic search results of search engines. Find the current SEO Status of your site by creating a full Web SEO Analysis using the SEO audit tool like IBP, WebCEO, Link assistance, Analytics and Webmaster tools.
The structure and the content of your website is the key factor of your website performance in the search engines, so keep it clear, valid and user Search Engines friendly as well. Based on the analysis and report consider doing the following activities: (more…)

High volume of traffic is not the key, if the user bounces, your website has probably failed. Driving relative traffic to your website is vital for your Business. Have in mind that only 0.5% to 8% of the traffic is converted in to sale as per the industry trend.

You want traffic or sales? Consider the quality vs. quantity of your visits and plan your next step. (more…)